During a recent Super Bowl commercial, Homes.com made headlines by promoting the domain "ComIsTheBest.com." Initially, it appeared that Homes.com might have overlooked registering this crucial domain name.
As the commercial played, the viewer, intrigued, checked if "ComIsBest.com" was still available and swiftly registered it, only to discover later that Homes.com had indeed taken proactive measures by securing "ComIsTheBest.com" back in November while preparing for the ad. This domain forwards to their main website, whereas "ComIsBest.com" remains unregistered.
This experience highlights the importance of being vigilant in domain registration, especially when competing in high-stakes advertising scenarios like the Super Bowl. As a result, the viewer was left with a domain name that inadvertently promotes the ".com" extension instead.
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