
In 2017, we established the Balkhi Foundation to facilitate college education for deserving students. This experience highlighted the necessity of having a professional website to further our mission.
As with many nonprofit organizations, we quickly recognized the need for an engaging online presence to connect with potential donors and better serve our community.
Over the years, we have assisted multiple nonprofits in building effective WordPress websites from the ground up. Through this process, we have discovered the key elements that contribute to a successful nonprofit site—one that not only enhances donations but also attracts volunteers and showcases stories effectively.
This step-by-step guide aims to help you create a nonprofit website using WordPress, and the best part is that you won’t need to hire an expensive web developer.
Why Create a Nonprofit Website?
Nonprofits exist to make a positive impact, and a robust website is essential for spreading awareness, raising funds, and recruiting enthusiastic volunteers. A well-designed website serves as a platform to connect with people worldwide and elevate your mission on an international scale.
Creating a website may seem daunting if you’re unfamiliar with the process, but with the right guidance, it can be straightforward and effective. Through our own experiences, particularly with the Balkhi Foundation, we have learned that establishing an impactful nonprofit site doesn’t have to be time-consuming, difficult, or costly.
In this guide, we will outline how to set up a nonprofit website that is:
- User-Friendly: No technical skills required! We will provide simple, actionable steps.
- Quick to Launch: We will focus on tools that are easy to set up, so you can get started fast.
- Cost-Effective: We will share tips to keep costs minimal, along with special discounts.
- Low-Maintenance: The platforms we recommend are designed to require minimal upkeep.
Steps to Create Your Nonprofit Website
Here’s a summary of the steps we will cover in this guide:
- Choose Your Website Builder
- Set Up Your Nonprofit Website
- Install WordPress on Your Web Hosting
- Select a WordPress Theme
- Create a Custom Home Page
- Add More Pages
- Add a Contact Us Form
- Accept Donations Online
- Create an Events Calendar
- Add Social Media Feeds
- Add a Navigation Menu
- Next Steps for Growing Your Nonprofit Website
Step 1: Choose Your Website Builder
If you want to build a powerful nonprofit website without depleting your budget, WordPress is the best solution. As an open-source platform, WordPress is free to download and use, allowing you to allocate more funds to your mission instead of website expenses.
WordPress offers a range of plugins, including options specifically designed for nonprofits, and additionally, there are many themes tailored for charitable organizations.
Step 2: Setting Up Your Nonprofit Website
You will need a domain name for your nonprofit’s online presence and web hosting to house your website. A domain name serves as your nonprofit’s online address, while web hosting is where your website is stored online.
We recommend Bluehost for hosting because they offer a discount and include a free domain and SSL certificate. An SSL certificate is crucial for processing donations securely.
Step 3: Install WordPress on Your Web Hosting
Bluehost will automatically install WordPress upon signing up. If you’re using another hosting provider, you can follow their specific instructions to set up WordPress.
Step 4: Select a WordPress Theme
Once WordPress is installed, the next step is to choose a theme that makes your site look professional. Look for themes that enhance the user experience, showcase your mission visually, and are optimized for search engines.
Step 5: Create a Custom Home Page
Unlike the default homepage, which displays posts in reverse chronological order, creating a custom homepage allows you to effectively introduce your nonprofit’s mission.
Step 6: Add More Pages
Consider adding essential pages like "About Us," "Success Stories," and "Fundraising Goals" to provide visitors with a deeper understanding of your organization.
Step 7: Add a Contact Us Form
Adding a contact form is vital for allowing potential volunteers and donors to easily reach your organization. We recommend using a simple, customizable form plugin like WPForms.
Step 8: Accept Donations Online
To facilitate donations, choose a plugin that enables you to collect funds efficiently. Options like WP Charitable or using WPForms for a quick donation setup can help you meet your fundraising goals.
Step 9: Create an Events Calendar
If you host events, an events calendar will allow visitors to view and engage with your upcoming activities. Plugins like Sugar Calendar are excellent for this purpose.
Step 10: Add Social Media Feeds
Incorporating your social media feeds on your website helps maintain engagement with your audience and showcases your impact. This encourages more people to connect with your organization.
Step 11: Add a Navigation Menu
Creating a straightforward navigation menu ensures visitors can easily find their way around your website.
Next Steps: How to Grow Your Nonprofit Website
Congratulations, you’ve created a functional nonprofit website! The next phase is to enhance your online presence and attract visitors.
Consider focusing on optimizing for search engines, improving website speed, creating a multilingual site, and ensuring you have a system for regular backups.
By following these steps, your website can become a valuable asset that not only raises awareness for your nonprofit but also drives your mission forward effectively.
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